Logo | 2-color
Contagion is a Madison-area recreational men’s softball team sponsored by One Barrel Brewing Company. After winning the league championship in 2013, the team felt it needed an identity to go along with being the best team in the league. With any branding project Theran Creative starts with a discussion about the organization and their mission, move to hand-drawn sketching, then to digital mock-ups and finally to finished designs. They sought a design that would make them standout from the crowd and recognizable across the softball diamonds.