Magazine | 8.5″ x 11″
UMOJA Magazine is a monthly journal of positive, encouraging news about African Americans. Recently purchased by the Urban League of Greater Madison, Theran Creative was hired to completely redesign the publication and elevate its visibility with a goal to transform it from a local news source into a national magazine. Working with a small team, we rebranded the organization, generated a new look for the publication, and organized the printing/distribution. In addition, we worked to streamline the subscriber segmentation post publication purchase.